Visually decomposing vehicle images: Exploring the influence of different aesthetic features on consumer perception of brand

Charles Ranscombe, Ben Hicks, Glen Mullineux, Baljinder Singh

Research output: Contribution to journalArticlepeer-review

83 Citations (SciVal)
509 Downloads (Pure)

Fingerprint

Dive into the research topics of 'Visually decomposing vehicle images: Exploring the influence of different aesthetic features on consumer perception of brand'. Together they form a unique fingerprint.

Engineering