Original language | English |
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Title of host publication | Handbook of Qualitative Research Methods in Marketing |
Editors | R. W. Belk |
Place of Publication | Cheltenham, U. K. |
Publisher | Edward Elgar Publishing Ltd |
ISBN (Print) | 9781845421007 |
Publication status | Published - 2008 |
Using oral history methods in consumer research
Richard Elliott, Andrea Davies
Research output: Chapter or section in a book/report/conference proceeding › Book chapter