Abstract
Participate was a 3-year collaboration between industry and academia to explore how mobile, Web and broadcast technologies could combine to deliver environmental campaigns. In a series of pilot projects, schools used mobile sensors to enhance science learning; visitors to an ecological attraction employed mobile phones to access and generate locative media; and the public played a mobile phone game that challenged their environmental behaviours. Key elements of these were carried forward into an integrated trial in which participants were assigned a series of environmental missions as part of an overarching narrative that was delivered across mobile, broadcast and Web platforms. These experiences use a three-layered structure for campaigns that draw on experts, local groups and the general public, who engage through a combination of playful characterisation and social networking.
Original language | English |
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Pages (from-to) | 1775-1792 |
Number of pages | 18 |
Journal | Personal and Ubiquitous Computing |
Volume | 18 |
Issue number | 7 |
Early online date | 11 Dec 2013 |
DOIs | |
Publication status | Published - 31 Oct 2014 |
ASJC Scopus subject areas
- Hardware and Architecture
- Computer Science Applications
- Management Science and Operations Research