The Spatial Logics of Global Sponsorship: Corporate Capital, Cola Wars & Cricket

M Silk, D Andrews

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationGlobal Sport Sponsorship: A Multidisciplinary Approach
EditorsJ Amis, B Cornwell
Place of PublicationOxford
PublisherBerg
Pages67-88
Number of pages22
Publication statusPublished - 2005

Cite this

Silk, M., & Andrews, D. (2005). The Spatial Logics of Global Sponsorship: Corporate Capital, Cola Wars & Cricket. In J. Amis, & B. Cornwell (Eds.), Global Sport Sponsorship: A Multidisciplinary Approach (pp. 67-88). Berg.