THE ROAR OF THE CROWD How fans create electric atmospheres

Tim Hill; Robin Canniford; Giana Eckhardt; Stephen Murphy

doi:10.4324/9781003488729-18

THE ROAR OF THE CROWD How fans create electric atmospheres

Tim Hill, Robin Canniford, Giana Eckhardt, Stephen Murphy

Research output: Chapter or section in a book/report/conference proceeding › Book chapter

Abstract

The vibrant energy of mega-events lies in the electric atmosphere created by fans. This chapter delves into the social interactions that fuel these dynamic environments. It explores how organizers and fans co-create atmosphere before, during, and after events, emphasizing the importance of these collaborative efforts. As economies recover from the COVID-19 pandemic, understanding and enhancing the ambiance of mega-events is crucial for their success and lasting impact.

Original language	English
Title of host publication	Events and Society
Subtitle of host publication	Bridging Theory and Practice
Editors	Mike Duignan
Place of Publication	London
Publisher	Routledge
Chapter	14
Pages	115-120
Number of pages	6
Edition	1
ISBN (Electronic)	9781003488729
ISBN (Print)	9781032786216
DOIs	https://doi.org/10.4324/9781003488729-18
Publication status	Published - 20 Mar 2025

ASJC Scopus subject areas

General Economics,Econometrics and Finance
General Business,Management and Accounting
General Social Sciences

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10.4324/9781003488729-18

Cite this

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THE ROAR OF THE CROWD How fans create electric atmospheres

Abstract

ASJC Scopus subject areas

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