| Original language | English |
|---|---|
| Pages (from-to) | 1106-1121 |
| Number of pages | 16 |
| Journal | European Journal of Marketing |
| Volume | 40 |
| Issue number | 9-10 |
| DOIs | |
| Publication status | Published - 2006 |
The evolution of the empowered consumer
Andrea Davies, Richard Elliott
Research output: Contribution to journal › Article › peer-review
44
Citations
(SciVal)