Original language | English |
---|---|
Pages (from-to) | 1106-1121 |
Number of pages | 16 |
Journal | European Journal of Marketing |
Volume | 40 |
Issue number | 9-10 |
DOIs | |
Publication status | Published - 2006 |
Cite this
Davies, A., & Elliott, R. (2006). The evolution of the empowered consumer. European Journal of Marketing, 40(9-10), 1106-1121. https://doi.org/10.1108/03090560610681032
The evolution of the empowered consumer. / Davies, Andrea; Elliott, Richard.
In: European Journal of Marketing, Vol. 40, No. 9-10, 2006, p. 1106-1121.Research output: Contribution to journal › Article
Davies, A & Elliott, R 2006, 'The evolution of the empowered consumer', European Journal of Marketing, vol. 40, no. 9-10, pp. 1106-1121. https://doi.org/10.1108/03090560610681032
Davies A, Elliott R. The evolution of the empowered consumer. European Journal of Marketing. 2006;40(9-10):1106-1121. https://doi.org/10.1108/03090560610681032
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