Sustainable marketing and marketing sustainability

E. Arnould, M. Press

Research output: Chapter or section in a book/report/conference proceeding › Book chapter

Original language	English
Title of host publication	The Business of Sustainability
Subtitle of host publication	Trends, Policies, Practices and Stories of Success
Editors	S. G. McNall, J. Herschauer
Place of Publication	Oxford, U. K.
Publisher	Praeger
ISBN (Print)	9780313384943
Publication status	Published - 2011

Cite this

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title = "Sustainable marketing and marketing sustainability",

author = "E. Arnould and M. Press",

year = "2011",

language = "English",

isbn = "9780313384943",

editor = "McNall, {S. G.} and J. Herschauer",

booktitle = "The Business of Sustainability",

publisher = "Praeger",

address = "USA United States",

}