Storytelling in an age of Uncertainty – How firms communicate vision, purpose, success and reassurance

Sterling Rauseo, Hong Bui, Yehuda Baruch

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 2016
Event11th OS Workshop Spirituality, Symbolism, and Storytelling - Mykonos, Greece
Duration: 23 May 2016 → …

Conference

Conference11th OS Workshop Spirituality, Symbolism, and Storytelling
CountryGreece
CityMykonos
Period23/05/16 → …

Cite this

Rauseo, S., Bui, H., & Baruch, Y. (2016). Storytelling in an age of Uncertainty – How firms communicate vision, purpose, success and reassurance. Paper presented at 11th OS Workshop Spirituality, Symbolism, and Storytelling, Mykonos, Greece.