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Selling to specifiers: empathy and heterophily in the supply chain

S. Emmitt

Research output: Chapter or section in a book/report/conference proceeding › Book chapter

Original languageEnglish
Title of host publicationAcademic Proceedings of 2nd International Construction Marketing Conference, CIB-W65, 2001
Pages114-121
Publication statusPublished - 2001

Bibliographical note

CD-ROM format

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