Seeking relief from negative emotions: Customer revenge as an emotional outlet.

Eleni-Maria Gemtou, Haiming Hang

Research output: Contribution to conferencePaper

58 Downloads (Pure)
Original languageEnglish
Publication statusPublished - 2017
Event2017 Academy of Marketing Science Annual Conference - San Diego, USA United States
Duration: 24 May 201726 May 2017
http://www.ams-web.org/event/2017AMSCoronado

Conference

Conference2017 Academy of Marketing Science Annual Conference
CountryUSA United States
CitySan Diego
Period24/05/1726/05/17
Internet address

Cite this