Original language | English |
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Place of Publication | Chichester, U. K. |
Publisher | Wiley-Blackwell |
ISBN (Print) | 9780470974889 |
Publication status | Published - 2012 |
Seducing the Subconscious: The Psychology of Emotional Influence in Advertising
R. G. Heath
Research output: Book/Report › Book
55
Citations
(SciVal)