Season's greetings: An analysis of Christmas card use

Daniel Gooch, Ryan Kelly

Research output: Contribution to conferencePaperpeer-review

11 Citations (SciVal)
136 Downloads (Pure)

Abstract

Christmas is the time of year when people reaffirm social connections through the medium of Christmas cards. Although much communication in the modern age is conducted via electronic means, many people continue to send and receive paper-based cards during the festive season. With a view to understanding practices surrounding the use of digital and paper-based media, this paper explores the use of paper-based and electronic Christmas cards among a sample of university students. We describe students' practices regarding Christmas cards, examining motivations of use and perceptions of value associated with paper and electronic cards. Our analysis leads to a number of potential opportunities for enhancing the perception of electronic alternatives to paper-based cards.
Original languageEnglish
Number of pages7
Publication statusPublished - 7 May 2016
EventACM SIGCHI Conference on Human Factors in Computing Systems (CHI 2016) - California, San Jose, USA United States
Duration: 7 May 201612 May 2016

Conference

ConferenceACM SIGCHI Conference on Human Factors in Computing Systems (CHI 2016)
Country/TerritoryUSA United States
CitySan Jose
Period7/05/1612/05/16

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