| Original language | English |
|---|---|
| Title of host publication | Romancing The Market |
| Editors | Stephen Brown, Anne Marie Doherty, Bill Clarke |
| Place of Publication | London, U. K. |
| Publisher | Routledge |
| Pages | 172-186 |
| Number of pages | 14 |
| ISBN (Print) | 9780415184175 |
| Publication status | Published - 1998 |
Publication series
| Name | Routledge Interpretive Marketing Research |
|---|---|
| Publisher | Routledge |
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