Original language | English |
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Title of host publication | Romancing The Market |
Editors | Stephen Brown, Anne Marie Doherty, Bill Clarke |
Place of Publication | London, U. K. |
Publisher | Routledge |
Pages | 172-186 |
Number of pages | 14 |
ISBN (Print) | 9780415184175 |
Publication status | Published - 1998 |
Publication series
Name | Routledge Interpretive Marketing Research |
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Publisher | Routledge |