Relationship marketing, E-commerce and the emancipation of the consumer

James Fitchett, Pierre McDonagh

Research output: Chapter or section in a book/report/conference proceedingChapter or section

Original languageEnglish
Title of host publicationCustomer Service
Subtitle of host publicationEmpowerment and Entrapment
EditorsAndrew Sturdy, Irena Grugulis, Hugh Willmott
Place of PublicationBasingstoke, U. K.
PublisherPalgrave Macmillan
Number of pages9
ISBN (Print)9780333946077
Publication statusPublished - 29 Mar 2001

Publication series

NameCritical Perspectives on Work and Organisations


  • Sustainability

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