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Reflexive culture's consequences

  • S. Askegaard
  • , S. Kjeldgaard
  • , E. J. Arnould

Research output: Chapter or section in a book/report/conference proceeding › Book chapter

41   Link opens in a new tab Citations (SciVal)
Original languageEnglish
Title of host publicationBeyond Hofstede
Subtitle of host publicationCulture Framework for Global Marketing
EditorsC. Nakata
Place of PublicationBasingstoke, U. K.
PublisherPalgrave Macmillan
Pages101-122
ISBN (Print)9780230202399
DOIs
Publication statusPublished - 2009

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