Automotive OEM introduced Product-Service Systems in the past 20 years, challenging their traditional business model. A qualitative study was developed to characterise the decision-making process across 6 case studies, and similar patterns across different enabled the identification of lessons learned and possible future implications. All PSS initiatives were introduced following an Agile/Lean experimental approach, but the opportunistic nature of trials casts doubts in future validity. New testing methods that generate more robust conclusions need to be developed.

Original languageEnglish
Pages (from-to)1209-1218
Number of pages10
JournalProceedings of the Design Society
Early online date16 May 2024
Publication statusPublished - 21 May 2024
EventDesign Conference - Cavtat, Dubrovnik, Croatia
Duration: 20 May 202424 May 2024
Conference number: 18


  • agile management
  • business models
  • decision making
  • product-service systems (PSS)

ASJC Scopus subject areas

  • Software
  • Computer Science Applications
  • Computer Graphics and Computer-Aided Design
  • Modelling and Simulation

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