Positive management of marketing-operations relationships: The case of an internet retail SME

Niall Piercy

Research output: Contribution to journalArticlepeer-review

15 Citations (SciVal)

Fingerprint

Dive into the research topics of 'Positive management of marketing-operations relationships: The case of an internet retail SME'. Together they form a unique fingerprint.

Economics, Econometrics and Finance

Social Sciences

Computer Science