TY - CHAP
T1 - Pedagogies of fat
T2 - the social currency of slenderness
AU - Francombe, Jessica
AU - Silk, Michael
PY - 2012/8
Y1 - 2012/8
N2 - The neoliberal reinvention of "welfare" that promotes choice, personal accountability, consumerism, and self-empowerment as ethics of citizenship while at the same time masking social forces (Ouellette and Hay 2008a, 2008b) that position people into the dejected borderlands of consumer capitalism has culminated in the everyday practices of physical fitness and weight loss becoming implicit within technologies of self-governance and the personalization of health. Within this chapter we explicate the powerful role played by the self-help genre of reality television in the making and remaking of citizens (Ouellette and Hay 2008a, 2008b). We interrogate The Biggest Loser (TBL) as a highly politicized and contested space that educates subjects, disciplines the noncompliant, and becomes part of a moral economy that differentiates between "good" and "bad" citizens.
AB - The neoliberal reinvention of "welfare" that promotes choice, personal accountability, consumerism, and self-empowerment as ethics of citizenship while at the same time masking social forces (Ouellette and Hay 2008a, 2008b) that position people into the dejected borderlands of consumer capitalism has culminated in the everyday practices of physical fitness and weight loss becoming implicit within technologies of self-governance and the personalization of health. Within this chapter we explicate the powerful role played by the self-help genre of reality television in the making and remaking of citizens (Ouellette and Hay 2008a, 2008b). We interrogate The Biggest Loser (TBL) as a highly politicized and contested space that educates subjects, disciplines the noncompliant, and becomes part of a moral economy that differentiates between "good" and "bad" citizens.
UR - http://www.temple.edu
M3 - Chapter or section
SN - 9781439905036
T3 - Sporting
SP - 225
EP - 241
BT - Sport and Neoliberalism
A2 - Silk, M.L.
A2 - Andrews, D. L.
PB - Temple University Press
CY - Philadelphia, U. S. A.
ER -