Abstract
A clear, well-structured and interesting insight into the more advanced topic of Operations Strategy. Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.
| Original language | English |
|---|---|
| Publisher | Pearson |
| Number of pages | 480 |
| Edition | 4 |
| ISBN (Print) | 9781292017792 |
| Publication status | Published - 12 Dec 2014 |