Abstract
A clear, well-structured and interesting insight into the more advanced topic of Operations Strategy. Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.
Original language | English |
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Publisher | Pearson Education |
Number of pages | 480 |
Edition | 4 |
ISBN (Print) | 9781292017792 |
Publication status | Published - 12 Dec 2014 |