This paper reports on an extensive qualitative and observational research project exploring inter-firm relationships in an extended network of fair trade organizations. The research finds that different combinations of exploitation processes and organizational heterogeneity enable the identification of a typology of relationships. Moreover, these relationships exhibit varying levels of value creation. The research indicates that value creation is influenced by homogeneity of purpose and homogeneity of resource; moderate to high homogeneity of purpose combined with low homogeneity of resources results in the most value-creating relationships.
|Title of host publication||Academy of Management 2010 Annual Meeting - Dare to Care|
|Subtitle of host publication||Passion and Compassion in Management Practice and Research, AOM 2010|
|Publisher||Academy of Management|
|Publication status||Published - 2010|