Negotiating masculinities: advertising and the inversion of the male gaze

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	231-249
Journal	Consumption Markets & Culture
Volume	5
Issue number	3
DOIs	https://doi.org/10.1080/10253860290031631
Publication status	Published - 2002

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title = "Negotiating masculinities: advertising and the inversion of the male gaze",

author = "Maurice Patterson and Richard Elliott",

year = "2002",

doi = "10.1080/10253860290031631",

language = "English",

volume = "5",

pages = "231--249",

journal = "Consumption Markets & Culture",

issn = "1025-3866",

publisher = "Routledge",

number = "3",

}

TY - JOUR

T1 - Negotiating masculinities

T2 - advertising and the inversion of the male gaze

AU - Patterson, Maurice

AU - Elliott, Richard

PY - 2002

Y1 - 2002

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U2 - 10.1080/10253860290031631

DO - 10.1080/10253860290031631

M3 - Article

SN - 1025-3866

VL - 5

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EP - 249

JO - Consumption Markets & Culture

JF - Consumption Markets & Culture

IS - 3

ER -