How are consumers’ inferences about product quality related to information in memory? By modelling inferences, as well as confidence in inferences, via belief distributions, this paper aims at explaining some unsolved phenomena regarding the relationship between quality perceptions, on one side, and recognition and other memory information, on the other.
|Publication status||Published - 2019|
|Event||IAREP-SABE Conference on Economic Psychology and Behavioural Economics - Behavioural Science & Policy Laboratory, University College Dublin, Dublin, Ireland|
Duration: 1 Sep 2019 → …
Conference number: 44
|Conference||IAREP-SABE Conference on Economic Psychology and Behavioural Economics|
|Abbreviated title||IAREP/SABE 2019|
|Period||1/09/19 → …|
Simonyan, Y., & Goldstein, D. (2019). Memory-Based Models of Predicting Inferences about Brand Quality. Paper presented at IAREP-SABE Conference on Economic Psychology and Behavioural Economics, Dublin, Ireland.