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Marketing the school ‘revisited’: The complexity of leadership dilemmas

Research output: Chapter or section in a book/report/conference proceedingBook chapter

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Original languageEnglish
Title of host publicationThe Management and Leadership of Educational Marketing
Subtitle of host publicationResearch, Practice and Applications
EditorsIzhar Oplatka, Jane Hemsley-Brown
Place of PublicationBradford
PublisherEmerald Group Publishing Ltd.
Pages87-106
Volume15
Publication statusPublished - 2012

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