Marketing Research and Public Policy: The Case of Slotting Fees

William L Wilkie, Debbie Desrochers, Gregory T Gundlach

Research output: Contribution to journalArticle

28 Citations (Scopus)
Original languageEnglish
Pages (from-to)275-288
JournalJournal of Public Policy and Marketing
Volume21
Issue number2
DOIs
Publication statusPublished - 2002

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