Making healthy eating messages more effective: combining integrated marketing communication with the behaviour ecological model

Ekant Veer, E Dresler-Hawke

Research output: Contribution to journal › Article › peer-review

31 Citations (SciVal)

Original language	English
Pages (from-to)	318-326
Number of pages	9
Journal	International Journal Of Consumer Studies
Volume	30
Issue number	4
Publication status	Published - 2006

Cite this

@article{618ddd27b3e74b4aa32751041ac39207,

title = "Making healthy eating messages more effective: combining integrated marketing communication with the behaviour ecological model",

author = "Ekant Veer and E Dresler-Hawke",

year = "2006",

language = "English",

volume = "30",

pages = "318--326",

journal = "International Journal Of Consumer Studies",

issn = "1470-6431",

publisher = "Wiley-Blackwell Publishing Ltd",

number = "4",

}