Liberte, equalite, fraternite: Reflections on the growth of Fair Trade and business strategy

Pierre Mcdonagh

doi:10.1080/09652540601087676

Liberte, equalite, fraternite: Reflections on the growth of Fair Trade and business strategy

Pierre Mcdonagh

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Research output: Contribution to journal › Article › peer-review

4 Citations (SciVal)

Original language	English
Pages (from-to)	295-297
Journal	Journal of Strategic Marketing
Volume	14
Issue number	4
DOIs	https://doi.org/10.1080/09652540601087676
Publication status	Published - 1 Dec 2006

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Sustainability

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10.1080/09652540601087676

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Liberte, equalite, fraternite: Reflections on the growth of Fair Trade and business strategy

Keywords

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