Kiwiana: Brands and the Construction of national Identity

Avi Shankar

Research output: Contribution to conference › Paper › peer-review

Original languageEnglish
Publication statusPublished - 2010
EventEuropean Association of Consumer Research - Royal Holloway, London, UK United Kingdom
Duration: 30 Jun 2010 → 2 Jul 2010

Conference

ConferenceEuropean Association of Consumer Research
Country/TerritoryUK United Kingdom
CityLondon
Period30/06/10 → 2/07/10

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