Key account management

Iain A. Davies

Research output: Chapter or section in a book/report/conference proceedingChapter or section

Original languageEnglish
Title of host publicationWiley Encyclopedia of Management
Subtitle of host publicationVolume 10, Operations
EditorsM. Lewis, N. Slack, S. Carey
PublisherJohn Wiley & Sons
ISBN (Print)9781119013266
DOIs
Publication statusPublished - 2013

Cite this