Is managerial behaviour a key to effective customer orientation?

C Strong

Research output: Contribution to journalArticle

7 Citations (Scopus)
Original languageEnglish
Pages (from-to)97-115
Number of pages19
JournalTotal Quality Management and Business Excellence
Volume17
Issue number1
Publication statusPublished - 2006

Cite this

Is managerial behaviour a key to effective customer orientation? / Strong, C.

In: Total Quality Management and Business Excellence, Vol. 17, No. 1, 2006, p. 97-115.

Research output: Contribution to journalArticle

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SN - 1478-3363

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