International Collaboration Through Market Co-creation as an Alternative to Competition: Strategies for Emerging Country Pharmaceutical Firms

Andreas Panagopoulos, Panos Desyllas, Christos Pitelis

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 2014
EventStrategic Management Society Special Conference - Australia, Sydney, Australia
Duration: 6 Dec 20148 Dec 2014

Conference

ConferenceStrategic Management Society Special Conference
CountryAustralia
CitySydney
Period6/12/148/12/14

Cite this

Panagopoulos, A., Desyllas, P., & Pitelis, C. (2014). International Collaboration Through Market Co-creation as an Alternative to Competition: Strategies for Emerging Country Pharmaceutical Firms. Paper presented at Strategic Management Society Special Conference , Sydney, Australia.