| Original language | English |
|---|---|
| Pages (from-to) | 156-156 |
| Number of pages | 1 |
| Journal | Journal of Macromarketing |
| Volume | 22 |
| Issue number | 2 |
| DOIs | |
| Publication status | Published - 1 Dec 2002 |
Keywords
- Sustainability
William Kilbourne, Pierre Mcdonagh, Andrea Prothero
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 156-156 |
| Number of pages | 1 |
| Journal | Journal of Macromarketing |
| Volume | 22 |
| Issue number | 2 |
| DOIs | |
| Publication status | Published - 1 Dec 2002 |