Abstract
This article describes the field of implicit social cognition. Mental association is introduced as a core concept that serves as the basis for the definition of several psychological constructs and the development of nonreactive, computerized measurement instruments designed to capture the automatic activation of mental associations. We further discuss the meaning of the term implicit and review research and theorizing on the relation between implicit and explicit measures; prediction of meaningful outcomes; and the formation, change, and contextualization of mental associations. The article concludes with a brief review of mathematical modeling in implicit social cognition and its impact on applied areas.
| Original language | English |
|---|---|
| Title of host publication | International Encyclopedia of the Social & Behavioral Sciences: Second Edition |
| Editors | J. D. Wright |
| Publisher | Elsevier Academic Press Inc |
| Pages | 714-720 |
| Number of pages | 7 |
| ISBN (Electronic) | 9780080970875 |
| ISBN (Print) | 9780080970868 |
| DOIs | |
| Publication status | Published - 26 Mar 2015 |
Keywords
- Associative processes
- Attitudes
- Behavior prediction
- Cognitive control
- Consciousness
- Dual-process theories
- Implicit measures
- Measurement
- Mental representation
- Prejudice
- Self-concept
- Self-esteem
- Stereotyping
ASJC Scopus subject areas
- General Social Sciences