Implicit measures in applied contexts: An illustrative examination of antiracism advertising

Gregory R. Maio, Geoffrey Haddock, Susan E. Watt, Miles Hewstone

Research output: Chapter or section in a book/report/conference proceedingChapter or section

14 Citations (SciVal)
Original languageEnglish
Title of host publicationAttitudes
Subtitle of host publicationInsights from the New Implicit Measures
EditorsR. E. Petty, R. H. Fazio, P. Brinol
Place of PublicationNew York, U. S. A.
PublisherTaylor and Francis
Number of pages31
ISBN (Electronic)9780203809884
ISBN (Print)9780805858457
Publication statusPublished - 1 Nov 2008

ASJC Scopus subject areas

  • General Psychology

Cite this