How difficult is it to forecast worlds’ most successful products? The case of Apple iPhone

Fotios Petropoulos, Konstantinos Nikolopoulos, Akrivi Litsa, Yiannis Polychronakis, Vassilios Assimakopoulos

Research output: Chapter or section in a book/report/conference proceedingChapter in a published conference proceeding

Original languageEnglish
Title of host publicationThe Operational Research Society Conference 2012 – OR54: Keynote Papers
EditorsG Andreeva
Place of PublicationEdinburgh, UK
Publication statusPublished - 2012

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