Getting away from it all. Exploring freedom in tourism

Robert Caruana, Andrew Crane

Research output: Contribution to journalArticlepeer-review

48 Citations (SciVal)


This study adopts critical discourse analysis to examine the construction of freedom in texts produced by cultural brokers. Specifically we investigate: how freedom is constructed in tourism texts; how this varies across different types of tourism experience; and how the individual tourist's freedom is situated with respect to that of other actors involved in the tourism experience. We demonstrate that the concept of freedom is fluid and highly specific to the particular form of tourism being promulgated. However, a common set of practices are used to make freedom intelligible, regardless of the nature of the specific text or form of tourism. Ultimately, we establish that discourses of freedom are themselves constitutive of power relations that are context specific.

Original languageEnglish
Pages (from-to)1495-1515
Number of pages21
JournalAnnals of Tourism Research
Issue number4
Publication statusPublished - 1 Oct 2011
Externally publishedYes


  • Freedom
  • Hedonism
  • Identity
  • Independence
  • Power
  • Responsibility

ASJC Scopus subject areas

  • Tourism, Leisure and Hospitality Management
  • Development


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