Gender, Marketing and Emotions

A Critical, Feminist Exploration of the Ideological Helix that defines our working worlds

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationThe Routledge Companion to Critical Marketing
EditorsMark Tadajewski, Matthew Higgins, Janice Denegri-Knott, Rohit Varman
Place of PublicationLondon
PublisherRoutledge
Chapter25
Pages415-429
Number of pages16
ISBN (Electronic)978131563052
ISBN (Print)9781138641402
Publication statusPublished - 15 Oct 2018

Cite this

Stevens, L. (2018). Gender, Marketing and Emotions: A Critical, Feminist Exploration of the Ideological Helix that defines our working worlds. In M. Tadajewski, M. Higgins, J. Denegri-Knott, & R. Varman (Eds.), The Routledge Companion to Critical Marketing (pp. 415-429). London: Routledge.

Gender, Marketing and Emotions : A Critical, Feminist Exploration of the Ideological Helix that defines our working worlds. / Stevens, Lorna.

The Routledge Companion to Critical Marketing. ed. / Mark Tadajewski; Matthew Higgins; Janice Denegri-Knott; Rohit Varman. London : Routledge, 2018. p. 415-429.

Research output: Chapter in Book/Report/Conference proceedingChapter

Stevens, L 2018, Gender, Marketing and Emotions: A Critical, Feminist Exploration of the Ideological Helix that defines our working worlds. in M Tadajewski, M Higgins, J Denegri-Knott & R Varman (eds), The Routledge Companion to Critical Marketing. Routledge, London, pp. 415-429.
Stevens L. Gender, Marketing and Emotions: A Critical, Feminist Exploration of the Ideological Helix that defines our working worlds. In Tadajewski M, Higgins M, Denegri-Knott J, Varman R, editors, The Routledge Companion to Critical Marketing. London: Routledge. 2018. p. 415-429
Stevens, Lorna. / Gender, Marketing and Emotions : A Critical, Feminist Exploration of the Ideological Helix that defines our working worlds. The Routledge Companion to Critical Marketing. editor / Mark Tadajewski ; Matthew Higgins ; Janice Denegri-Knott ; Rohit Varman. London : Routledge, 2018. pp. 415-429
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