TY - GEN
T1 - Exploring Servitization in Building Technology
T2 - 43rd IFIP WG 5.7 International Conference on Advances in Production Management Systems, APMS 2024
AU - Keller, Luca
AU - Maghazei, Omid
AU - Gróf, Clemens
AU - Netland, Torbjørn H.
PY - 2024/9/7
Y1 - 2024/9/7
N2 - This study explores the case of servitization in building technology from three perspectives: market, organizational, and technological. This paper draws upon findings from a single case study of a multinational manufacturer of piping systems. Products with advanced technological solutions, a comprehensive portfolio of products and services, and partnering are enablers for offering product–service bundles in the building technology sector. Furthermore, the development of a consultative sales approach, adaptations to the organizational structure, and internal collaborations could foster the provision of more service-oriented solutions. This paper contributes new insights concerning the specific contextual factors surrounding servitization, including product, market, and organizational aspects, as well as their implications for manufacturers in the building technology sector.
AB - This study explores the case of servitization in building technology from three perspectives: market, organizational, and technological. This paper draws upon findings from a single case study of a multinational manufacturer of piping systems. Products with advanced technological solutions, a comprehensive portfolio of products and services, and partnering are enablers for offering product–service bundles in the building technology sector. Furthermore, the development of a consultative sales approach, adaptations to the organizational structure, and internal collaborations could foster the provision of more service-oriented solutions. This paper contributes new insights concerning the specific contextual factors surrounding servitization, including product, market, and organizational aspects, as well as their implications for manufacturers in the building technology sector.
KW - Building Technology
KW - Case Study
KW - Servitization
UR - http://www.scopus.com/inward/record.url?scp=85204580159&partnerID=8YFLogxK
U2 - 10.1007/978-3-031-71622-5_17
DO - 10.1007/978-3-031-71622-5_17
M3 - Chapter in a published conference proceeding
AN - SCOPUS:85204580159
SN - 9783031716218
T3 - IFIP Advances in Information and Communication Technology
SP - 250
EP - 261
BT - Advances in Production Management Systems. Production Management Systems for Volatile, Uncertain, Complex, and Ambiguous Environments - 43rd IFIP WG 5.7 International Conference, APMS 2024, Proceedings
A2 - Thürer, Matthias
A2 - Riedel, Ralph
A2 - von Cieminski, Gregor
A2 - Romero, David
PB - Springer, Cham
CY - Cham, Switzerland
Y2 - 8 September 2024 through 12 September 2024
ER -