@inbook{7bb03cd2c9754583a3ab49db19177dd9,
title = "Establishing build to order in the European automotive sector",
abstract = "The automotive industry in Europe faces intense competition and is dealing with a customer who is less patient and more demanding in terms of vehicle choice. The current system of making vehicles presents a 'vicious circle' where forecast based production and push based selling using discounts and incentives is leading to lower profits, thus more volume is needed to maintain the equilibrium. Build to Order (BTO) strategies may offer a new direction for manufacturers. ",
author = "Gareth Stone and J Miemczyk and Michael Howard and Andrew Graves and R Esser",
year = "2006",
doi = "10.3182/20060517-3-FR-2903.00160",
language = "English",
isbn = "14746670",
volume = "12",
series = "IFAC Proceedings",
publisher = "IFAC Secretariat",
pages = "291--296",
booktitle = "12th IFAC Symposium on Information Control Problems in Manufacturing, INCOM 2006, and Associated Industrial Meetings: EMM'2006, BPM'2006, JT'2006",
address = "Austria",
note = "12th IFAC Symposium on Information Control Problems in Manufacturing, INCOM 2006, and Associated Industrial Meetings: EMM'2006, BPM'2006, JT'2006, May 17, 2006 - May 19, 2006 ; Conference date: 01-01-2006",
}