Effects of privacy risk perception and cultural bias on intention of connected autonomous vehicle use

Kalliopi Anastasopoulou, Emma Williams, Carolyn Whitnall, Theo Tryfonas, Elisabeth Oswald, Phil Morgan, Alexandra Voinescu, Robert Piechocki, Andrea Tassi

Research output: Chapter or section in a book/report/conference proceedingChapter in a published conference proceeding

Abstract

Connected Autonomous Vehicles (CAVs) are pitched as drivers of rapid growth for a future of driverless, safe and efficient transportation. However, CAV use may face challenges as their acceptance is intertwined with individuals' intention to use innovative technologies and the way they perceive related risks. In this paper, we present preliminary results of a pilot study regarding individuals' intention to use this new technological platform of connected autonomous vehicles. We are concerned in particular with perceptions of risk due to the collection and processing of personal data for the delivery of effective services. We examine whether perceived privacy risks, perceived ease of use and cultural bias affect individuals' decisions to adopt CAVs as a mobility option. We have preliminarily concluded that different cultural types of individuals should be addressed in different ways to achieve broad adoption of connected autonomous vehicles.

Original languageEnglish
Title of host publicationProceedings - 8th Workshop on Socio-Technical Aspects in Security and Trust, STAST 2018 - Co-located with the 2018 Annual Computer Security Applications Conference, ACSAC 2018
EditorsGiampaolo Bella, Gabriele Lenzini
PublisherAssociation for Computing Machinery
Pages40-45
Number of pages6
ISBN (Electronic)9781450372855
DOIs
Publication statusPublished - 4 Dec 2018
Event8th Workshop on Socio-Technical Aspects in Security and Trust, STAST 2018, co-located with the 2018 Annual Computer Security Applications Conference, ACSAC 2018 - San Juan, USA United States
Duration: 4 Dec 2018 → …

Publication series

NameACM International Conference Proceeding Series

Conference

Conference8th Workshop on Socio-Technical Aspects in Security and Trust, STAST 2018, co-located with the 2018 Annual Computer Security Applications Conference, ACSAC 2018
Country/TerritoryUSA United States
CitySan Juan
Period4/12/18 → …

Keywords

  • connected autonomous vehicles
  • cultural bias
  • privacy
  • risk perception
  • technology acceptance

ASJC Scopus subject areas

  • Software
  • Human-Computer Interaction
  • Computer Vision and Pattern Recognition
  • Computer Networks and Communications

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