Abstract
Much standard economics research is based on the “homo economicus” decision-maker. This is an entirely rational being. An unbiased, unemotional, non-psychological maximiser of the expected usefulness of things and events. Furthermore, this perfect decision-maker is far-sighted, and has complete self-control.
Original language | English |
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Specialist publication | The Conversation |
Publication status | Published - 30 Jul 2015 |