Consumer empowerment: a Foucauldian interpretation

Avi Shankar, Helene Cherrier, Robin Canniford

Research output: Contribution to journal › Article › peer-review

220 Citations (SciVal)

Original language	English
Pages (from-to)	1013-1030
Number of pages	18
Journal	European Journal of Marketing
Volume	40
Issue number	9/10
DOIs	https://doi.org/10.1108/03090560610680989
Publication status	Published - 2006

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