Consumer effects of front-of-package nutrition labeling: an interdisciplinary meta-analysis

Iina Ikonen, Francesca Sotgiu, Aylin Aydinli, Peeter W.J. Verlegh

Research output: Contribution to conferencePaperpeer-review

Abstract

Through an interdisciplinary meta-analysis across over 100 academic articles, we aim to provide generalizable results regarding the impact of various types of front-of-package health labels on consumers' healthiness and tastiness perceptions, product attitudes, ability to identify healthier products as well as purchase intentions, food choice and consumption.
Original languageEnglish
Publication statusPublished - 8 Jun 2019
EventMarketing & Public Policy Conference - Washington, D.C., USA United States
Duration: 6 Jun 20198 Jun 2019

Conference

ConferenceMarketing & Public Policy Conference
Abbreviated titleMPPC
CountryUSA United States
CityWashington, D.C.
Period6/06/198/06/19

Keywords

  • Front-of-package labelling
  • Meta-analysis
  • Healthy consumption
  • Food

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