“Conflict through the Shaded/Distorted Lenses of Dark Marketing". 

Proceedings of the 41st Annual Macromarketing Conference, N. Campbell, A. Driscoll & M. Claudy,

Clifford J Shultz II, Pierre McDonagh

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 13 Jul 2016
Event41st Annual Macromarketing Conference: Macromarketing and Academic Activism - Trinity College, Dublin, Ireland
Duration: 13 Jul 201615 Jul 2016

Conference

Conference41st Annual Macromarketing Conference
CountryIreland
CityDublin
Period13/07/1615/07/16

Cite this

“Conflict through the Shaded/Distorted Lenses of Dark Marketing".  : Proceedings of the 41st Annual Macromarketing Conference, N. Campbell, A. Driscoll & M. Claudy, / Shultz II, Clifford J; McDonagh, Pierre.

2016. Paper presented at 41st Annual Macromarketing Conference, Dublin, Ireland.

Research output: Contribution to conferencePaper

Shultz II, CJ & McDonagh, P 2016, '“Conflict through the Shaded/Distorted Lenses of Dark Marketing". : Proceedings of the 41st Annual Macromarketing Conference, N. Campbell, A. Driscoll & M. Claudy,' Paper presented at 41st Annual Macromarketing Conference, Dublin, Ireland, 13/07/16 - 15/07/16, .
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language = "English",
note = "41st Annual Macromarketing Conference : Macromarketing and Academic Activism ; Conference date: 13-07-2016 Through 15-07-2016",

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AU - McDonagh, Pierre

PY - 2016/7/13

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