Abstract
With ChatGPT being promoted to and by academics for writing scholarly articles more effectively, we ask what kind of knowledge does ChatGPT produce, what this means for our reflexivity as responsible management educators/researchers, and how an absence of reflexivity disqualifies us from shaping management knowledge in responsible ways. We urgently need to grasp what makes human knowledge distinct compared with knowledge generated by ChatGPT et al. Thus, we first explain how ChatGPT operates and unpack its intrinsic epistemological limitations. Using high-probability choices that are derivative, ChatGPT has no stake in the knowledge it produces and is thus likely prone to offering irresponsible outputs. By contrast, genuine human thinking—embodied in a contingent socio-cultural setting—uses low-probability choices both ‘inside’ and ‘outside’ the box of training data, making it creative, contextual and committed. We conclude that the use of ChatGPT is wholly incompatible with scientific responsibility and responsible management.
Original language | English |
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Pages (from-to) | 566-575 |
Number of pages | 10 |
Journal | British Journal of Management |
Volume | 35 |
Issue number | 2 |
Early online date | 23 Nov 2023 |
DOIs | |
Publication status | Published - 1 Apr 2024 |
ASJC Scopus subject areas
- General Business,Management and Accounting
- Strategy and Management
- Management of Technology and Innovation