We explore how international migrants use consumption to cope with their psychological threats and its implications for their subjective well-being (SWB). Our results demonstrate they spend more on material purchases but less on others. Our studies also suggest prosocial purchases are more effective than experiential purchases in increasing their SWB.
|Publication status||Published - 16 Jul 2020|
|Event||Association for Consumer Research - Berlin, Germany|
Duration: 26 Sep 2016 → …
|Conference||Association for Consumer Research|
|Period||26/09/16 → …|