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Can LLM-driven synthetic participants help user research? A case study in designing augmented reality for education

  • SENAI Innovation Institute for Information and Communication Technologies
  • Universidade de Pernambuco
  • University of Oxford

Research output: Contribution to journalConference articlepeer-review

Abstract

Conventional user research with human participants faces significant challenges, including substantial time and resource requirements, and limited scalability. In response, this study presents an efficient, cost-effective workflow driven by large language models (LLMs) for simulating user research with synthetic participants (SPs) at scale. In a case study in design augmented reality for education, SPs' open-ended answers were plausible and comprehensive, yet semi-open and closed items diverged from those of humans. SPs can augment early qualitative work, but cannot replace human studies.

Original languageEnglish
Pages (from-to)2601-2610
Number of pages10
JournalProceedings of the Design Society
Volume6
Early online date2 Jul 2026
DOIs
Publication statusE-pub ahead of print - 2 Jul 2026
Event19th International Design Conference, DESIGN 2026 - Dubrovnik, Croatia
Duration: 18 May 202626 May 2026

Keywords

  • artificial intelligence (AI)
  • design research
  • large language model (LLM)
  • synthetic participants
  • user research

ASJC Scopus subject areas

  • Software
  • Modelling and Simulation
  • Computer Science Applications
  • Computer Graphics and Computer-Aided Design

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