Cafédirect: the marketing evolution and market penetration for Fair Trade products

B. Doherty, I. A. Davies, S. Knox

Research output: Chapter or section in a book/report/conference proceedingChapter or section

Original languageEnglish
Title of host publicationBusiness Ethics
Subtitle of host publicationHow to Design and Manage Ethical Organizations
EditorsD. Collins
Place of PublicationHoboken, U. S. A.
PublisherJohn Wiley & Sons
ISBN (Print)9780470639948
Publication statusPublished - 2012


  • Sustainability

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